BMW released its report for their sales in February. They are down by 10 percent on their motorcycle sales and about 20 percent for their car sales. However, from their report, X1 and X3 sales are up. Their 2 Series sales are also up as well.
It seems like the consumers who want luxury cars want more affordable and as well as fuel efficient cars even though gas prices are down.
able 1: New Vehicle Sales BMW of North America, LLC, February 2016
|%||YTD Feb. 2016||YTD Feb.
|BMW passenger cars||13,777||17,059||-19.2||26,626||30,656||-13.1|
|BMW light trucks||8,721||8,142||7.1||13,954||13,526||3.2|